Commercial
Change Your Burger - Smashburger
In collaboration with X&O and The Bait Shoppe, our team played a key role in executing the Change Your Burger campaign for Smashburger. With activations across New York City, Houston, and Denver, we managed and produced all media to ensure seamless execution. Leading teams of four in each city, we captured dynamic content throughout the day and delivered same-day photos for PR releases, amplifying the campaign’s immediate impact. Additionally, we turned around a comprehensive recap video within just seven days, showcasing the energy and success of the activations.